How To Perform SEO B2B The Right Way!


In today’s super inter-connected world, B2Bs are taking advantage of the numerous web channels to stay connected with the company’s audience. Some B2B businesses have a sense that social media, blogging, and other social avenues are solely dedicated to B2C type companies. That is an inaccurate statement, many B2Bs should be active on social channels that make sense for the business. B2B marketing campaigns and SEO initiatives should be strategically planned out with goals defined in the beginning of the campaign to determine success. Here are 3 commons ways of performing B2B SEO campaigns the right way.

The Business of Bandwidth: Expanding Connectivity Into The Future


Telepresence robots have been making headlines lately. These machines are outfitted with wheels, wide-angle cameras, video screens, and are designed to be controlled remotely from a desktop application, thereby allowing offsite users a virtual presence at conferences and other gatherings. While offering the advantage of mobility around the office (as long as there are no stairs), even more interesting implementations are being considered, such as placing several of these robots in museums so that people can connect remotely and enjoy the exhibits virtually from the comfort of their own home. Similar ideas are being explored for schools, conferences, events, and other social events.

Microsoft Ending Support For Windows XP


Microsoft recently published a notice that the software giant will retire support services for its Windows XP operating system on April 8, 2014. This marks the end of 12 years of technical support for the product, which Microsoft claims is the longest extended support period for any software product and service. It is important that businesses begin migrating to these platforms because once support for XP ends, organizations running the operating system could be targeted by hackers using unforeseen exploits.

How To Use Timing To Effectively Tweet Your Audience On Twitter


It is no secret that Twitter is on the forefront of platforms used by businesses to interact with consumers through social media. Most business marketing models nowadays require a social media presence. Twitter boasts over 215 million active users that your company can connect with in areas such as branding, marketing, news, and customer feedback. In the case of social marketing, Twitter can be a powerful tool indeed. How does your business make the absolute most of your opportunities on this platform? There are many areas we can touch on, and in today’s blog we are going to analyze the timing of our tweets.

How To Increase Mobile Sales!


On this very blog, we have discussed how incorporating a mobile strategy into a business is essential in today’s mobile driven world. Why is it important to include mobile marketing into a business’ marketing plan? Google itself has estimated that in some search cases over 50% of queries come from mobile devices. Let that statement sink in for a minute. Mobile search, in some cases, is over 50% of search queries. That is an astonishing fact! This statement alone should get you excited for this post as we discuss why having your site mobile ready and advertising on mobile devices is an avenue businesses should be pursing. Time for businesses to catch up!