How To Increase Mobile Sales!


On this very blog, we have discussed how incorporating a mobile strategy into a business is essential in today’s mobile driven world. Why is it important to include mobile marketing into a business’ marketing plan? Google itself has estimated that in some search cases over 50% of queries come from mobile devices. Let that statement sink in for a minute. Mobile search, in some cases, is over 50% of search queries. That is an astonishing fact! This statement alone should get you excited for this post as we discuss why having your site mobile ready and advertising on mobile devices is an avenue businesses should be pursing. Time for businesses to catch up!

What Is Responsive Design & How Can It Help?


Responsive design has been a hot topic lately. With smartphones and tablets becoming the norm surfing the internet over desktops, having responsive design incorporated into your mobile site is more crucial than ever before. What exactly is responsive design? According to Mashable, responsive design is content on a website that becomes properly sized for the device the content is being viewed on. For example, if a customer is viewing a website on a smartphone or desktop, the content on the website will display properly for each device and adjust accordingly. There are many reasons why your website should be responsive design ready. One reason is better user experience when browsing the site. Besides the fact that the mobile revolution is here, it is best to have responsive design implemented now and not pay later down the road. The following blog discusses the benefits of having a responsive website.